Celebrities and the car brands they endorse
1. Roger Federer (Tennis), Mercedes-Benz
For many years now, celebrities and car endorsement deals have gone hand in hand. Popular car brands pay high profile celebrities millions of dollars a year, as well as free cars, to simply promote their brand and better awareness of the car. Whether it’s a famous Hollywood actor in partnership with Mercedes, promoting their love for the cars they produce, or a famous sports star sitting behind the wheel of a Hyundai. The basic concept is for the celebrity to use the car on a daily basis, share photos and stories about the car to their social media followers, with the aim of increasing the brand awareness of the car, eventually resulting in better revenue. For celebrities, it can be quite a lucrative and worthwhile package. Not only are they getting a brand new car every so often from their partnered brand, they are also getting paid to promote that very same brand. So you’ve heard what the deals are all about, now here are a list of some of the famous celebrities and the car brands they promote.