Major brand logos that have changed

1. Apple Inc – Technology company

A companies or organisation can instantly be recognised by it’s brand logo. A fundamental part of branding and marketing is to create a logo that is easy to understand and recognise, worldwide. This is why major companies will pay millions and millions of dollars each year to marketing and branding professionals to design and maintain the logo and appearance of their brand. Occasionally, changes to a logo will be minor and almost unnoticed, but in the situations where a company wants a major overhaul, the logo will also see significant changes in design and appearance. One important factor is to always try and adapt to modern day standards in design and appearance as well, in order to show the company is keeping to date with the latest trends. Here is a list of 10 major companies and their logo change over time.

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